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Retail & eCommerce

Accountants for retail & eCommerce in London

Stock, multiple sales channels and a flood of small transactions make retail and eCommerce books hard to keep clean. We join your POS and online channels to Xero — so your margins are clear, your VAT is right, and your numbers are live.

Challenges we understand

The realities of selling across channels

We've worked with retail and online sellers, so the day-to-day pressures are familiar to us.

Stock & inventory

Knowing what you hold, what it cost and how it flows through to your margins.

POS & online channels

Shopify, Amazon and eBay alongside the till — all needing to land in one place.

High transaction volumes

Thousands of small orders that are impossible to reconcile by hand.

Payment-processor fees

Stripe, PayPal and marketplace fees that quietly eat into every sale.

VAT & cross-border

Domestic VAT plus OSS and overseas sales that complicate your returns.

Thin margins

Tight retail margins that leave no room for guesswork on the numbers.

How we help

One clear view across every channel

  • Automated bank & marketplace feeds

    Sales and fees flow in automatically, reconciled without manual entry.

  • Accurate stock & margin reporting

    See true product margins after cost of goods and fees — not just revenue.

  • Reliable VAT

    Returns prepared correctly across channels, including OSS and cross-border.

  • Real-time numbers across channels

    One live picture of how the whole business is trading, wherever you sell.

  • Clear monthly numbers

    Plain-English management accounts that tell you what to do next.

Your cloud stack

The right tools for selling

As a Xero Gold Partner we connect your tills and channels so the data flows by itself.

Core ledger
Xero

Your single source of truth — reconciled, real-time books with reporting across channels.

Point of sale
Vend / Lightspeed

In-store sales and stock synced straight through to your books.

eCommerce & marketplace
A2X

Shopify, Amazon and eBay payouts split into clean, accurate entries — fees and all.

We tailor the exact apps to how and where you sell — these are a typical starting point.

Simple, transparent monthly packages

Fixed pricing built around your shop — no hourly billing, no surprises.

See pricing
FAQs

Retail & eCommerce questions

Can you reconcile sales across all my channels?
Yes. We connect your POS and online channels — Shopify, Amazon, eBay and more — to Xero, usually via tools like A2X, so payouts, fees and refunds are split out and reconciled automatically. You get one accurate picture instead of a spreadsheet nightmare.
Do you handle stock and product margins?
We set up your books and stock tools so you can see true margins after cost of goods and selling fees — not just top-line sales. That makes it far easier to spot your best products and price with confidence.
How do you deal with VAT and cross-border sales?
We handle domestic VAT and the extra complexity that comes with selling across borders, including OSS where it applies. We'll make sure sales are treated correctly by channel and country so your returns are right and on time.
What about payment-processor and marketplace fees?
Those fees are captured and recorded properly against each sale, so your margins reflect what you actually keep. It's one of the quiet ways accurate bookkeeping protects your profit.

Run a retail or online business?

Book a free, no-obligation consultation and we'll tailor it to how you sell.

(+44) 07754 199911
Book a free consultation